Digital Marketing Skills Bootcamp

• Access a comprehensive curriculum designed by industry experts.
• This bootcamp covers everything from social media mastery to data-driven decision-making.
• Gain hands-on experience with the latest digital marketing tools and techniques.
• Acquire industry-relevant skills employers are looking for, including SEO, social media marketing, PPC advertising, and content creation.
• This bookcamp ensures you're not just job-ready, but industry-ready.
• Receive expert guidance from seasoned professionals who are industry leaders, dedicated to nurturing the next generation of digital marketers.

• Access to industry-recognised courses such as Google and Hootsuite.
• Google and Hootsuite Rapid skill acquisition in employer-led curriculum.
• Practical application – we emphasise hands-on experience.
• Understanding search engine optimisation for business.
• Networking opportunities.
• Career advancement.
• Flexible learning formats.
• Mentorship and guidance.
• Industry-relevant curriculum.

LEARNERS NEED A LAPTOP OR COMPUTER TO ACCESS THIS COURSE.

• You must currently live in the Greater London Area (GLA) or West Sussex. If you live in these areas you must evidence you have permission to remain here for the next 365 days.
• You must be over the age of 19 or older (on 31 August 2025) and be able to fully commit to this course.
• You must have the relevant ID to register for this course (passport, visa/permit, birth certificate or driving licence and proof of address within the last 3 months).
• You must not have previously undertaken a Digital Marketing based Skills Bootcamp, and, must not have previously done any other Bootcamp since 1st April 2025.
• You must be unemployed. If you are employed an employer contribution towards cost is required.

• Rolling bi-weekly start, so learner may not start on module 1, but start on say module 2 and then progress through the modules e.g. 2,3,4
• Some modules have part 1 and part 2 and some more complex modules such as Module 4: web de-sign using AI will run for 2 weeks allowing learners of all abilities to get the most out of the course.
• Delivery is Monday to Friday: 9.30am to 12pm- tutor-led on Teams, 1pm to 4.30pm- learner-led study and research, 4.30pm – 5.30pm- tutor-led session review and recap.

• Self-employed participants will gain the skills they need to explore and seize new opportunities to grow their business.
• Employed participants (with employer support) can expect either a new role or expand-ed responsibilities in their current role where their newly acquired skills will be put to use.
• Employed participants (without employer support) are guaranteed an interview with an employer that is looking to recruit for a role where their new skills are required.
• Unemployed participants are also guaranteed an interview with a potential employer where their newly developed skills will be used.

Curriculum Modules

• Module 1: digital marketing strategies and strategies for search engine rankings
• Module 2: Google Analytics and building your brand's presence
• Module 3: content marketing strategies: email and video marketing
• Module 4: website creation using AI

Enhanced Personal and Workplace Skill Modules

• Communication mastery: effective verbal and written expression
• Time management: productivity in a fast-paced world
• Customer service basics: building positive relationships
• Office tools proficiency: navigating common software
• CV mastery: crafting your professional story
• Career readiness: getting ready for you professional career