Jamil, age 19, who completed his apprenticeship at LMP Group with distinction is a dedicated digital marketer with a passion for content creation and a keen interest in SEO.

Here is what Jamil had to say:

“I chose to study a Digital Marketing Apprenticeship as I wanted to explore all the ways of marketing and eventually be able to find an area I enjoy the most and specialise within that sector later on in my career. Also having previous experience in content creation on YouTube and TikTok I thought this would be an excellent path to developing my content creation skills.

The main benefits of choosing this Apprenticeship programme allowed me to explore a range of marketing skills from writing newsletters, creating social media posts, website analytics, and even campaign creations.

Being able to support customers through the live chat system I manage and seeing an increase in traffic on the company’s website by using the right keywords through SEO is an amazing feeling.

During my apprenticeship, I received a lot of support from my tutor, Veronique. She was consistently there for me, offering guidance and encouragement, and her belief in my abilities helped me throughout my apprenticeship.

Message from Jamil’s Tutor – Veronique:

Jamil’s LMP Apprenticeship journey has been outstanding, marked by impressive progress over the past 18 months that significantly boosted his confidence. He has surpassed all expectations, honing his knowledge and skills across all competencies. Jamil elevated engagement across LMP social media channels by creating visually immaculate posts on Canva that resonated with the LMP audience. His SEO and Analytics skills are exceptional, as showcased in his exquisite apprenticeship portfolio. Consistently embodying LMP values such as Compassion, Taking Action, Being Inspiring, and Ensuring Equality in his interactions with colleagues and stakeholders. Finally, he completed his apprenticeship with three distinctions and received superb feedback from the external assessor. Jamil has a great future in Digital Marketing and Content Creation.

The most important skill I have learned from this apprenticeship is SEO. I find it interesting to understand and analyse a website, make text amendments that could potentially improve the search rankings and increase company engagement. This motivates me to further develop my SEO/Website analytics skills and pursue it further into my career.

After completing my apprenticeship the next stage for me would be to continue in the marketing industry and be able to grow and develop my analytical skills.”

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