Digital Marketing Skills Bootcamp

Programme Outcomes

Self-employed participants will gain the skills they need to explore and seize new opportunities to grow their business.

Employed participants (with employer support) can expect either a new role or expanded responsibilities in their current role where their newly acquired skills will be put to use.

Employed participants (without employer support) are guaranteed an interview with an employer that is looking to recruit for a role where their new skills are required.

Unemployed participants are also guaranteed an interview with a potential employer where their newly developed skills will be used.

Curriculum
Modules

Module 1: digital marketing strategies and strategies for search engine rankings.

Module 2: Google Analytics and building your brand’s presence.

Module 3: content marketing strategies: email and video marketing.

Module 4: website creation using AI.

Enhanced Personal and Workplace Skill Modules

Communication mastery: effective verbal and written expression.

Time management: productivity in a fast-paced world.

Customer service basics: building positive relationships.

Office tools proficiency: navigating common software.

CV mastery: crafting your professional story Career readiness: getting ready for you professional career.